Electric toothbrushes

Next-level clean.
Next-level care.

DiamondClean Purple

Next-level clean.
Next-level care.

Sonicare gives you everything you need for a confident smile
Innovative Sonicare technology
Innovative Sonicare technology
Sonicare clinically proven
Clinically proven toothbrushes and brush heads
Sonicare personalized brushing experience
Personalized brushing experience, with built-in sensors and modes

Enjoy gentle and effective care with Philips Sonicare 

Sonicare fluid technology

Philips Sonicare’s advanced technology pulses fluid between the teeth and along the gum-line whilst sonic brush-strokes gently and effectively remove plaque to improve gum health.
Sonicare sonic technology
Manual brushing

Did you know?

Sonicare smart brushes deliver up to 62,000 brush movements per minute, giving you the equivalent results of a whole month’s worth of manual brushing in just two minutes.

Clinically proven for a superior clean

All Sonicare toothbrushes and brush-heads are clinically tested to consistently ensure the most effective and yet gentle clean.

Different modes for all dental needs

Set the mode and intensity for the perfect, personalized brushing experience. From gum health, plaque removal and whitening, there's the ideal setting for your needs.

Brush head replacement reminder

BrushSync technology tracks how long you've been using your brush head for, and how hard you've been brushing. When it's time to replace it, a light on your handle and a short beep will let you know. That way, you can be sure your brush head is doing a good job.

What others say about Philips Sonicare Electric Toothbrush

Philips the world's number one electric shaving brand

Best in class plaque removal and gum health improvement*


*Premium toothbrush segment above $199 MSRP; DiamondClean Smart when used with C3 brush head vs. Oral-B Genius 8000 with FlossAction brush head, when used in non-connected mode.

Philips No. 1 dentist recommended electric toothbrush

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