Bring home a new cinematic experience with the new Philips DVD DVP3608


A new entertainment solution, 5.1 DVD player with high speed USB 2.0 at a unique price point of Rs. 1999

October 5, 2011

India - Philips, India’s leading health and well-being company, today launched a new entertainment solution and introduced Philips DVD player DVP3608 in the country. Recognizing the way in which the market is expanding and with newer innovations in the market, Philips added another offering in its portfolio. Philips has rigorously researched consumer needs in order to deliver revolutionized meaningful innovations and has launched the new product in its endeavor to address consumers’ need and their desire to look for value-for-money options.

 

The new 5.1 DVD player brings audio and video to life. The product has 108MHz video processing for sharp and natural images and also comes with component video for optimized image quality. The slim 310mm player plays most video formats and comes with a high speed USB 2.0 that plays media from USB flash drive. With this, experience better connectivity through multiple sources!

 

Another key feature is one can create MP3 files directly from a CD. This easy to use feature makes the product more consumer-friendly.

 

Speaking on the launch, Anjan Bose, VP & Business Head, Consumer Lifestyle, Philips India said, “The company is responding to the needs of its consumers and developing products both for value & hi-end users. We are now looking beyond top 10%-20% of the Indian population and trying to get into the larger market by introducing value products in our portfolio. This new offering from Philips is completely designed for local markets and will offer wider choice that will cater to a broader market spread across the country.”

 

The new offering comes with high end features and is available to the consumers at an affordable price-point. Under the company’s philosophy of sense and simplicity, this new product will reach out to the masses and will simplify lives with such solutions. This also marks company’s foray into the sub-2k unorganized DVD player market.

 

The product is available across major modern trade outlets across the country.

 

Price

 

Philips DVP3608            Rs. 1,999

For further information, please contact:

Moushumi Dutt

Head - Corporate Communications

Philips Electronics India Limited

E mail: moushumi.dutt@philips.com

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About Royal Philips Electronics

Royal Philips Electronics of the Netherlands (NYSE: PHG, AEX: PHI) is a diversified health and well-being company, focused on improving people’s lives through timely innovations. As a world leader in healthcare, lifestyle and lighting, Philips integrates technologies and design into people-centric solutions, based on fundamental customer insights and the brand promise of “sense and simplicity.” Headquartered in the Netherlands, Philips employs over 120,000 employees with sales and services in more than 100 countries worldwide. With sales of EUR 22.3 billion in 2010, the company is a market leader in cardiac care, acute care and home healthcare, energy efficient lighting solutions and new lighting applications, as well as lifestyle products for personal well-being and pleasure with strong leadership positions in male shaving and grooming, portable entertainment and oral healthcare. News from Philips is located at www.philips.com/newscenter.

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